Setting Business & Marketing Goals 🎯 | Digital Marketing Lesson 6 | PEARL INSTITUTE BATALA
About this video
Want better marketing results? Start with the right business and marketing goals before choosing ads, social media, SEO, or other tactics.
In Digital Marketing Lesson 6, you will understand the complete goal-setting flow:
Business Need → Marketing Goal → KPI → Target → Tactics → Review
This lesson explains how businesses can convert a general requirement into a clear, measurable marketing objective and then select the right strategy.
In this video:
What is a Business Need?
How to define a Marketing Goal
Meaning and importance of KPI
How to set measurable Targets
Choosing the right Marketing Tactics
Reviewing and improving performance
Why goals should come before tactics
This tutorial is useful for:
Digital Marketing Students | Business Owners | Entrepreneurs | Marketing Beginners | BCA/BBA/MBA Students | Freelancers
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👩🏫 Institute Head: Mrs Sonika Malhotra
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